Tony Khan On AEW Rampage's Declining Viewership Since CM Punk's Debut: It's A Challenge To Get Good Viewership
He praised AEW's fans too
Oct 28, 2021
While AEW Rampage initially got off to a hot start in the ratings, averaging 1.129 million viewers and a 0.53 rating in the key 18-49 demo on August 20 for CM Punk's return to professional wrestling, viewership has since fallen. The October 22 episode, for example, averaged 533,000 total viewers and a 0.22 rating in the 18-49 demo.
Speaking about Rampage's declining viewership at the Monaco Streaming Film Festival, Tony Khan admitted it's a challenge to draw viewers in their Friday, 10 pm timeslot, but the AEW president praised the promotion's fans, believing they will follow the company as long as they air good wrestling.
"It took us two years for Dynamite to hit #1 of the week, and it only took us two for Rampage to do that. Our second episode has hit that. It's a challenge Friday nights at 10 o'clock to get good viewership. We've seen great audience though, relative to the time slot. We're still being top in the slot, and I really believe with our fan base, they follow us. As long as we promote it and keep delivering great matches, they follow us practically everywhere we go because they really love AEW," Khan said.
"So, within reason, I want to keep finding ways to give them great content without oversaturating, also. So right now, I do feel like we're in a sweet spot with the amount of wrestling for everybody. They seem to have found a good groove, and I've coined a phrase recently: 'WYW'. Watch Your Wrestling, and I just want people to find what they like, enjoy it, and, for us, AEW gives three hours of great TV programming each week."
H/T to Wrestling Inc.